anyone else feel like the london beauty scene is getting way more subtle?
i’ve lived here a while and used to feel like “done” looks were everywhere — lashes, filler, contour. now it’s all skin tints, glowy facials, and that “i woke up like this” vibe. feels like the new luxury is just looking healthy and effortless
is it just my algorithm or is london shifting to low-key beauty too?

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